Cookie Policy
This Cookie Policy explains how Longcloud AI Ltd (“Longcloud AI”, “we”, “us”, or “our”) uses cookies and similar tracking technologies on our website (www.longcloudai.nz). It explains what cookies are, how we use them, the choices you have regarding their use, and how you can manage your preferences.
Introduction
By using our website, you agree to our use of cookies as described in this Cookie Policy. This policy should be read together with our Privacy Policy, which explains how we collect and use personal information more broadly. We are committed to being transparent about the technologies we use and your rights and choices in relation to them.
What Are Cookies?
Cookies are small text files that are placed on your device (computer, tablet, or mobile phone) when you visit a website. They are widely used to make websites work more efficiently and to provide information to website owners. Cookies can be categorised as follows:
- Session cookies — temporary cookies deleted when you close your browser
- Persistent cookies — remain on your device for a specified period or until you delete them
- First-party cookies — set directly by us (longcloudai.nz)
- Third-party cookies — set by external services we use (e.g., Google Analytics)
In addition to cookies, we may use similar tracking technologies such as pixel tags, web beacons, or local storage where appropriate. References to “cookies” in this policy include these similar technologies.
How We Use Cookies
We use cookies to:
- Ensure the website functions correctly and is displayed as intended
- Remember your preferences and settings across visits
- Measure and analyse website traffic, performance, and user behaviour
- Understand how visitors navigate our site so we can improve it
- Identify and fix technical issues
We do not use cookies for advertising, behavioural tracking across third-party websites, or the sale of personal information. We aim to use only the cookies necessary to provide a functional, high-quality experience.
Types of Cookies We Use
Our website uses the following categories of cookies:
4.1 Strictly Necessary Cookies
These cookies are essential for the website to function and cannot be disabled. They are usually set in response to actions you take, such as filling in forms or navigating between pages. Without these cookies, the website cannot function correctly. No personal data beyond session identifiers is stored by these cookies.
4.2 Analytics Cookies
These cookies help us understand how visitors interact with our website by collecting and reporting information anonymously. We use Google Analytics 4 to measure traffic and usage patterns, and Microsoft Clarity for session recordings and heatmaps. These services are only activated after you accept cookies. The information collected is aggregated and does not directly identify individual users.
4.3 Functionality Cookies
These cookies allow the website to remember choices you have made (such as cookie consent preferences) and provide enhanced features. They may be set by us or third-party providers whose services we have added to our pages.
4.4 Marketing Cookies
We do not currently use marketing or advertising cookies. We do not run retargeting or paid advertising campaigns that require tracking cookies. If this changes, we will update this policy accordingly and obtain any required consent.
Cookies Currently in Use
The following table lists the specific cookies currently active on our website. This list is updated when we add or remove cookies.
Cookie durations may vary depending on your browser settings and whether you have cleared cookies between visits. Third-party cookie behaviour is also subject to the respective third party’s policies.
Third-Party Cookies and Services
Some cookies on our website are set by third-party services we use. These third parties may collect information about your online activities across different websites. We currently use the following third-party services that may set cookies:
- Google Analytics — for website analytics and performance measurement. See Google’s Privacy Policy at policies.google.com/privacy
- Microsoft Clarity — for session recordings and heatmaps that help us understand how visitors interact with our website. Clarity is only loaded after you accept cookies. See Microsoft’s Privacy Statement at privacy.microsoft.com/en-us/privacystatement
We do not have control over cookies set by third parties. We encourage you to review the privacy and cookie policies of any third-party service whose cookies appear on our website.
Your Cookie Choices and Controls
You have several options to control the use of cookies on our website:
7.1 Consent Banner
When you first visit our website, you will be shown a cookie consent banner. You can use this banner to accept or decline non-essential cookies. Your preference will be stored in a first-party cookie for 12 months. You can change your preference at any time by clearing your cookies and revisiting the site.
7.2 Browser Settings
You can control and delete cookies through your browser settings. Most browsers allow you to refuse cookies, delete existing cookies, or be notified before a cookie is set. Please note that blocking cookies may impair some website functionality. For guidance, visit your browser’s help pages:
- Google Chrome: support.google.com/chrome/answer/95647
- Mozilla Firefox: support.mozilla.org/en-US/kb/cookies-information-websites-store-on-your-computer
- Apple Safari: support.apple.com/guide/safari/manage-cookies-sfri11471
- Microsoft Edge: support.microsoft.com/en-us/microsoft-edge/delete-cookies-in-microsoft-edge
7.3 Google Analytics Opt-out
To opt out of Google Analytics tracking across all websites, you can install the Google Analytics Opt-out Browser Add-on available at tools.google.com/dlpage/gaoptout. This prevents Google Analytics JavaScript from sharing information about your visit with Google Analytics.
7.4 Do Not Track
Some browsers offer a “Do Not Track” (DNT) feature. Our website does not currently respond to DNT signals, as there is no industry-standard interpretation of these signals. We continue to monitor developments in this area.
Legal Basis and Compliance
Our use of cookies is governed by applicable privacy and data protection laws. We operate primarily under New Zealand law and are mindful of international requirements where applicable:
- European Union / UK — We acknowledge the requirements of the EU General Data Protection Regulation (GDPR) and the UK GDPR. Where these apply, we obtain consent for non-essential cookies before placing them, and provide the controls described in Section 7.
- Australia — We comply with the Australian Privacy Act 1988 in respect of personal information collected via cookies from Australian residents.
- California (USA) — We acknowledge the California Consumer Privacy Act (CCPA). We do not sell personal information collected via cookies. California residents may exercise rights under the CCPA by contacting us.
For visitors in other jurisdictions with specific cookie consent requirements, we will endeavour to honour applicable legal obligations. Please contact us if you have concerns about how we handle cookies in your jurisdiction.
Data Retention
Analytics data collected through cookies is retained for up to 26 months, after which it is automatically deleted from our Google Analytics account. Session cookies are deleted when you close your browser. Persistent first-party cookies (such as cookieConsent) are retained for the duration specified in the cookie table above. We periodically review our data retention practices to ensure we hold cookie-related data only for as long as necessary.
Changes to This Cookie Policy
We may update this Cookie Policy from time to time to reflect changes in the cookies we use, changes in law, or improvements to our website. When we make significant changes, we will update the effective date at the top of this policy and, where appropriate, provide additional notice (such as via the cookie consent banner).
We encourage you to review this Cookie Policy periodically. Your continued use of our website after any changes constitutes your acceptance of the updated policy.
Contact Us
If you have any questions or concerns about our use of cookies or this Cookie Policy, please contact us:
© 2026 Longcloud AI Ltd. All rights reserved. · This policy is governed by the laws of New Zealand.